Fashion Nova has become a powerhouse in the fashion industry, dominating social media platforms and pop culture with its bold, trendy, and affordable designs. You’ve probably seen their clothing everywhere—on influencers, celebrities, and models with jaw-dropping style. But have you ever wondered how to become a Fashion Nova model yourself?
Whether you’re an aspiring model or a fashion enthusiast looking to break into the influencer scene, here’s everything you need to know about joining the Fashion Nova family.
Who Are Fashion Nova Models?
Fashion Nova models are not your typical runway-only faces. They are social media-savvy, body-positive, and diverse individuals who embody the brand’s values—confidence, style, and attitude.
These models range from Instagram influencers to everyday women (and men) who know how to work the camera, promote products naturally, and engage their audience.
Steps to Become a Fashion Nova Model
1. Build a Strong Social Media Presence
Fashion Nova thrives on Instagram, TikTok, and other platforms. If you want to catch their attention:
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Post consistently – Upload high-quality photos that align with Fashion Nova’s aesthetic (trendy, bold, confident).
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Engage with your audience – Reply to comments, use polls and stories, and maintain a personal vibe.
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Use hashtags – Include tags like
#NovaBabe,#FashionNova,#NovaStylein your posts. -
Tag Fashion Nova – Regularly tag @fashionnova and @fashionnovacurve (for plus-size models) in your posts.
Pro Tip: They often scout through their tagged content, so this is your way to get noticed without needing an agency.
2. Model Their Clothing
Even before becoming an official model, you can purchase and wear Fashion Nova outfits. Style them in your own way and share your looks online. This shows initiative and helps you blend into the Nova aesthetic.
If you create content that aligns well with their brand, they might repost your photos—and that’s a big step forward!
3. Reach Out via Email or Social Media
Sometimes it pays to be proactive.
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You can email their marketing or PR department with your portfolio, social media links, and a short bio.
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Example email:
Subject: Aspiring Fashion Nova Model – [Your Name]
Hello Fashion Nova team,
My name is [Your Name], and I’m a fashion content creator based in [Location]. I’m a huge fan of your brand and would love the opportunity to work with you as a model or influencer.
I’ve attached my portfolio and included links to my social profiles below. Thank you for considering me!
[Instagram link]
[TikTok link]Warm regards,
[Your Name]
You can also DM them directly on Instagram—keep it professional and concise.
4. Apply Through Fashion Nova’s Website (When Available)
Fashion Nova occasionally posts official model call-outs or collaborations on their website or social media pages. Keep an eye out for:
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Model casting announcements
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Influencer partnership programs
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Sponsored content opportunities
These don’t happen frequently, so following them and turning on notifications can give you a head start.
5. Sign with a Modeling or Talent Agency
While Fashion Nova often works directly with influencers, they also partner with models represented by agencies. Signing with an agency that works with commercial or e-commerce fashion brands can open doors.
Make sure your agency knows you’re interested in working with Fashion Nova so they can pitch you if the opportunity arises.
6. Be Authentic and Unique
What sets successful Fashion Nova models apart? Authenticity. Fashion Nova embraces diversity—different body types, ethnicities, and personalities. Show off who you are, not who you think they want you to be.
Confidence, creativity, and consistency are the keys.
What Are the Requirements?
There are no strict requirements, but here’s what helps:
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A strong Instagram/TikTok presence (ideally with 10K+ followers, but not mandatory)
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An understanding of fashion posing, lighting, and editing
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A diverse and inclusive appeal
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Confidence in front of the camera
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Consistency in content creation
They also work with both straight-size and plus-size models—so all body types are welcome.
Final Thoughts
Becoming a Fashion Nova model isn’t about fitting into a mold—it’s about breaking it. If you’re passionate about fashion, comfortable being in front of the camera, and can consistently deliver great content, you’re already on the right path.
So grab your favorite Fashion Nova outfit, strike a pose, and get posting. You never know—your next selfie might be the one that lands you a spot as the next #NovaBabe.
